Gain Unmatched Results
Having accurate, current data about potential customers is critical when you are planning a marketing campaign. And using the right data to drive relevant offers is a win-win for both you and your customers.
Wouldn't it help to know what shoppers are purchasing? Why they buy what they do? What channel they prefer? Who makes the purchasing decisions?
At Abacus, we have a passion for data. In fact, data is our business. Whether you want to acquire new shoppers or expand the buying activity of your most loyal customers, Abacus data will help you achieve your marketing goals.
When it comes to transactional data, think Abacus. The original and world's largest cooperative database, the Abacus Cooperative provides powerful multi-channel transactional data to target your offers to the right customers every time. We find the customers who are most likely to listen to your message with welcoming ears, visit your retail store or website, or buy from your direct mail offers.
With data on over 100 million households and 75 million business contacts, Abacus has just what you need for spot-on marketing strategies that yield rock-solid ROI.
The Abacus Cooperatives
When you join the Abacus Consumer Cooperative, you get information about 100 million US households and more than 5.5 billion transactions. Now that's a lot of data. Fortunately, the expert analysts at Abacus know just how to find the data that is most meaningful to your marketing campaign.
Or if you're a B2B, the Abacus Business Cooperative is the right one for you. You can leverage over 1.5 billion business transactions to target your message to the right decision-maker.